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2018: National Maori Business Award

TIME Unlimited Tours – ‘Winning Formula continues with Luxury Eco-Cultural Experiences”

(Auckland, New Zealand) There is no doubt, they have the luck of their Irish heritage, as Ceillhe & Neill Sperath, KaiTohu (Founders/Directors) of TIME Unlimited Tours have another award to add to their extensive list of industry accolades.  Their awards spanning their 14 years in this business are across a diverse business spectrum not just in the Tourism and C&I sectors for which they are best known. 

Their latest award is a National MWDI Maori Business Award recognizing them as a regional winner for Tamaki Makaurau (Auckland region).  This regional award was sponsored and presented by Tania Tarawa, Maori Economic Development Manager for ATEED (Auckland Tourism, Events & Economic Development agency of Auckland Council.

TIME (“To Integrate Maori Experiences”) Unlimited Tours is one of New Zealand’s most iconic tour operators and one of the country’s most-awarded tourism businesses.  Neill, Ceillhe as well as their award-winning team take their manuhiri (valued guests) on a wonderful journey through Tamaki Makaurau (Auckland) and throughout Aotearoa (New Zealand). Their highly-personalised, FIT, group and private tours in luxury vehicles and highly-qualified guides showcase their local delights to excite all the senses to help visitors gain a sense of time, space and place.

Auckland Tours comprise their Auckland City & West Coast Luxury Tour, Auckland Highlights Tour, Auckland West Coast Tour, Auckland Maori Tour and Guided Wilderness Walks, allowing their guests to discover the most spectacular spots in around Auckland as New Zealand’s largest and most vibrant city.  Private Luxury Tours explore throughout NZ’s North and South Islands. These can be One-Day, One-Way and Multi-Day Tours, all of which can be adjusted to their guest’s specific wishes.

Māori Women's Development Inc is a unique, Indigenous financial institution formed by Māori women, controlled, managed and operated by Māori women, for the economic development of Māori Women and their whānau. Over 80 applications were received for these awards, resurrected after a 10-year hiatus, presenting awards across the 8 Maori regions defined for these national awards.  Once entered for a regional award, applicants were able to then enter up to 2 out of a possible 6 business categories. 

For further info check out
www.mwdi.co.nz The MWDI Judges comments included “TIME Unlimited leaders in the luxury tourism sector. Their years of experience and in-depth understanding of their market has allowed them to exceed company milestones while also producing a strong financial return.  Great opportunity to showcase Aotearoa New Zealand hospitality.”

TIME Unlimited Tours’ extensive and varied range of luxury tours has been developed over the past decade and in 2015, while celebrating the company’s 10th anniversary, launched their new brand identity, incorporating a logo which continues to symbolize their deep connection to Maori culture. The new brand message “OUR NEW ZEALAND, YOUR WAY” highlights the emphasis of placing visitors’ requirements at the centre of everything they do.  TIME Unlimited Tours leads the way in Ecotourism and is highly aware of its responsibilities in the tourism sector.

For its commitment and outstanding services, TIME Unlimited Tours has now won 3 Global Tourism Awards including the National Geographic World Legacy Award 2016, as well as many national awards.  TIME Unlimited was invited to be an early adopter of the Tourism Sustainability Commitment.  Launched on 14 November 2017, the New Zealand Tourism Sustainability Commitment aims to see every New Zealand tourism business committed to sustainability by 2025.

When asked what this latest award means to them and their business Ceillhe replied “Putting yourself out for a national award against others you equally respect and value as industry peers is not an easy undertaking but the process does allow you to benchmark yourself against business excellence criteria and continually articulate what your business stands for and what you have achieved against defined objectives and outcomes.  We enter not only for the kudos awards bring but also to strive to better our business every time, all the time (excuse the pun!). It is our belief that if you don’t see yourself as a winner, then you cannot perform as a winner.  Instead one of our business mantras in our team is that anyone can be ordinary but its more fun to be EXTRAordinary!”

As a national luxury tour operator, TIME Unlimited provides unique and client-centred services to support those involved in managing conferences, special events, meetings, incentive programmes and exhibitions. Whether hosting in Auckland or as part of their regional itineraries their point of difference is to add value through their experience and diverse range of services – no tour, incentive programme, event, meeting, kiwi/maori cultural exchange or eco-focussed occasion is too large or too small!

TIME Unlimited Tours, values its active membership of several industry bodies and is excited about the timing of this award as they prepare to be a luxury exhibitor at the annual MEETINGS event held by CINZ, of which they are a silver member. MEETINGS is being held on the 30 & 31 May at the ASB Showgrounds as the annual preeminent trade event for the Conferences & Incentives sector attracting international, national and corporate buyers to meet with NZ’s best industry exhibitors. 

TIME Unlimited is Auckland’s only integrated Luxury Maori MICE service provider where TIME stands for ‘Tours-Incentives-Meetings/Maori-Events’. Delivering unique and client-centred services to support those involved in managing conferences, events, meetings, incentive programmes, maori/kiwi cultural experiences through our core values of - Manaakitanga (Hospitality) – Panekiretanga (Excellence) – Kaitiakitanga (Sustainability) – Kotahitanga (Collaboration).

Neill Sperath explained “Our reputation has been built on a client-centric business model where it’s all about focus on people & the environment. We have been regularly awarded or endorsed in the two areas of delivering consistently high-quality client experiences and sustainable business ethics. Our business values are: Manaakitanga (Hospitality) – Panekiretanga (Excellence) – Kaitiakitanga (Sustainability) – Kotahitanga (Collaboration).”

TIME Limited’s, unique experiences are further enhanced by a seasonal theme and storyline which ensures that a relevant seasonal, regional and cultural thread is maintained, and the storytelling and hosting is delivered in luxury.  This seasonal and regional focus aligns with the four-year strategy for Tourism New Zealand to attract visitors to new regions during off-peak seasons and with the 2019 China-New Zealand Year of Tourism providing experiences that many overseas visitors are seeking.

Ceillhe Sperath of TIME Unlimited Tours goes on to say “our premium offering is about delivering a 2-way dialogue and interactive culturally-based, seasonally-themed and regionally-focussed luxury itineraries for the discerning premium market.  At TIME Unlimited Tours we draw our strength from our brand which utilises the Pikorua symbol, based on the premise that sharing our living culture is the cornerstone of any experience.  As Maori we believe there is a spiritual merger of two people or peoples for eternity – in essence what the Tourism and Conferences & Incentives sectors are all about, leaving a lasting positive impression. Furthermore, our expressed aim is to engage and excite our visitors by using all their senses but it is the unique sixth sense we have as Maori that is the real point of difference for those travelling to seek what they cannot find or replicate anywhere else in the world.  Visitors want access to meet our people in their places of origin.  The focus is to add value with regional and seasonal feel that we believe will gain global appeal”.

TIME Unlimited Tours’ Cultural Collection will soon offer new products to complete the Four Seasons Five Senses campaign for Spring TIME Collection, Summer TIME Collection and Autumn TIME Collection to compliment its Winter TIME Collection developed with Matariki – the Maori New Year as the focus. This luxury collection has been used for many itineraries with luxury industry partners and was a result of the 2016 Auckland Airport Tourism Development Grant which TIME Unlimited Tours received.

As One of the Most Awarded Tourism Businesses in NZ, below is a summary of awards received to date by TIME Unlimited Tours:

  • Winner – National MWDI Business Regional Award 2018
  • Winner - Luxury Travel Guide - Best NZ Tour Operator 2017
  • Awarded -  Gold Qualmark Status 2017 - highest accolade of NZ tourism industry third party certification
  • Finalists - NZ Tourism Industry Award Best Cultural Tour 2017 & Industry Alignment 2017 Award for 'Auckland Airport 'City to Cape cultural tourism Project promoting cultural product between Cape Reinga and Auckland Supercity.
  • Winner - Auckland Airport Tourism Development Grant 2016/2017
  • Winner – National Geographic World Legacy Awards, ‘Sense of Place’ Category 2016
  • Winner - Luxperience Worldwide Luxury Tourism Award Category Meaningful 2015
  • Winner - New Zealand Tourism Industry Award Best Maori Cultural Tourism 2015
  • Winner - Tripadvisor  Hall of Fame (Certificate of Excellence 2011, 2012, 2013, 2014, 2015, 2016, 2017)
  • Winner - Viator Travel Awards Best Local Operator 2014
  • Winner - The David Awards 2013 - The Most Inspired Use of Marketing Award
  • Winner - Rotary International Vocational Excellence Award 2012
  • Winner - Viator Top Global Experience Award 2012
  • Winner - Rankers Traveller Voted Awards 2012
  • Finalist - Worldwide Eco-Tourism Award 2012
  • Winner - Qualmark Enviro GOLD Award 2010-2016
  • Winner - National Bank of New Zealand Small Business Competition 2011
  • Finalist - EcoTrophea 2011 - Worldwide Eco-Tourism Award
  • Winner - Global Indigenous Tourism and Biodiversity Website Award 2010


Please also refer to their websites www.newzealandtours.travel (Tourism) and www.timeunlimited.co.nz (MICE website)


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2018: National Maori Business Award
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What our customers say:
Your Auckland Tour was the best day out we have had. Great tour with lots of interesting info from someone who was more like a friend than a tour guide. Thank you very much!
Neill Sperath
TIME Unlimited Tours
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Neill Sperath is a passionate New Zealander by choice. He is of Irish and German descent and has become a proud New Zealander and a New Zealand citizen since relocating from Europe many years ago, after falling in love with New Zealand and Ceillhe. Previous to that he lived mainly in Ireland and Germany and is well travelled, having visited over 50 countries so far. Before coming to New Zealand Neill managed several large shopping centres in Europe.
Global Tourism Award Winner
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